Introduction
Introduction
Farm Workers in the Machine
The introduction analyzes the competing visual cultures of agribusiness futurism and farm worker futurism in order to theorize what I call campesino modernity, a social formation based in the appropriation of visual technology to project alternate futures or even the possibility of the future as such for the poor and marginalized.
Keywords: visual culture, agribusiness, futurism, farm worker, campesino modernity, projection, inequality, agricultural history
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