Using research on popular culture of the Vietnamese diaspora, this book explores how people displaced by war reconstruct cultural identity in the aftermath of migration. Embracing American democratic ideals and consumer capitalism prior to arriving in the United States, postwar Vietnamese refugees endeavored to assimilate and live the American Dream. The text claims that nowhere are these fantasies played out more vividly than in the Vietnamese American entertainment industry. The book examines how live music variety shows and videos, beauty pageants, and websites created by and for Vietnamese ... More

Using research on popular culture of the Vietnamese diaspora, this book explores how people displaced by war reconstruct cultural identity in the aftermath of migration. Embracing American democratic ideals and consumer capitalism prior to arriving in the United States, postwar Vietnamese refugees endeavored to assimilate and live the American Dream. The text claims that nowhere are these fantasies played out more vividly than in the Vietnamese American entertainment industry. The book examines how live music variety shows and videos, beauty pageants, and websites created by and for Vietnamese Americans contributed to the shaping of their cultural identity. It shows how popular culture forms repositories for conflicting expectations of assimilation, cultural preservation, and invention, alongside gendered and classed dimensions of ethnic and diasporic identity. This text demonstrates how the circulation of images manufactured by both Americans and Vietnamese immigrants serves to produce these immigrants’ paradoxical desires. Within these desires and their representations, the book finds the dramatization of the community’s struggle to define itself against the legacy of the refugee label, a classification that continues to pathologize their experiences in American society.